About CFF Insignety
CFF Insignety is a soulful brand font for Amsterdam-based jeweler Insignety. They offer a high-end jewellery collection and innovative instore design solutions, combining golden-age skills with new-age technology. Insignety commissioned us to create a handcrafted brand font that fits their product: custom jewellery. CFF Insignety is a proprietary typeface that will not be made available for sale.
INSIGNETY IS A REVOLUTIONARY END-TO-END INSTORE DESIGN SOLUTION THAT ENABLES YOU TO DESIGN ONE-OF-A-KIND JEWELLERY WITH YOUR CUSTOMERS. IT UNLOCKS THE POWER OF PERSONALISATION TO LET YOU GIVE YOUR CUSTOMER AN EXPERIENCE THAT ALWAYS EXCEEDS THEIR EXPECTATIONS. WE BELIEVE PIECES OF JEWELLERY THAT ARE CONNECTED TO SPECIAL MOMENTS IN LIFE ARE EVEN MORE VALUABLE WHEN THEY HAVE BEEN PERSONALLY DESIGNED BY THE CUSTOMER. OUR MISSION IS TO LEVERAGE INNOVATIVE TECHNOLOGY, HIGH-QUALITY AND SUSTAINABLE PRECIOUS MATERIALS AND SUPERB CRAFTSMANSHIP TO CONNECT LIFE’S SPECIAL MOMENTS TO A PREMIUM AND PERSONALISED PIECE OF JEWELLERY.
STORY: CASE STUDY
CFF Insignety will only be available in one weight
with a limited character set.
CFF Insignety has only one OpenType feature, tailored to the way it is used in web & print applications.
CFF Insignety is custom made, based on the clients' wishes and branding requirements. Therefor it has limited Latin language support.