Custom typeface Siventi
This font was created from the Siventi Products BV logo. Siventi wanted to sell custom made lifestyle products, so I wanted a custom typeface. The concept I created was a playful Brand Identity. Since the company never hit the market as intended, this font has never seen the daylight, until today.
The client, Edwin Spierts, started the company Siventi Products BV that intended to make trendy lifestyle products, a bit like Alessi. The first product he produced was a handmade cutlery set, which is still in use at Camille Oostwegel's Kruisherenhotel until today. I handlettered the Siventi logo and designed the corporate identity myself at Stoere Binken Design. Since the company wanted to make custom made products, I wanted a custom made typeface.
Unfortunately from that moment on the company went off the radar and the idea for the corporate typeface was put on ice. So I descided to design the complete font for myself.
A playful Brand
The concept I created was a playful Brand Identity. I envisioned a very colorful corporate identity that would change appearance like a chameleon to fit its purpose. Fresh and friendly on poppy plastic products, serious and distinguished on office desk materials. I believe that a good Brand doesn't have to be limited to one specific appearance or color scheme. It should inspire, motivate and guide the user to a higher level.
OpenType icon set
The Siventi font family comes in two versions;
- Siventi Logo
- Siventi Icono
Siventi Logo is the text font with a limited characterset. Siventi Icono is a logo based icon set. With these icons I created patterns, structures and decorations that should function as gift papers, wallpapers, wish cards, signage systems, etc.
All the patterns are extracted directly from the logo. Programmed in OpenType, these pattern automatically snap into place when you type the designated letter combination.
Logo to type
Do you have a handlettered logo and want a complete font based on that? That's a challenge I really love. Having a working typeface made from your hand lettered logo is a powerful way to distinguish your Brand.
In the design process I extract the key visual elements and the overall personality and start crafting a complete font from there. Ofcourse I add some magic myself so you get more than you bargained for.
Contact me if you want me to make a font from your logo.
Your own custom typeface
Companies make every effort to stand out from their competitors. A custom typeface is a very powerful visual element to position a Brand. They can be made to fit the companies needs and even save money. It's no longer exclusively available to large companies, but can be done at a smaller scale for medium sized companies too.
I offer creative and highly distinguishable corporate custom typefaces that push your brand to a higher level. I also work in close contact with graphic designers for their clients Brand.
Contact me for more information or read about the custom type options.
Out of respect to my client this font will not be sold publicly for now. Come back later or drop me a line so I can inform you when you can purchase Siventi.
Your own custom type
Companies make every effort to stand out from their competitors. A custom typeface is a very powerful visual element to position a Brand. They can be made to fit the companies needs and even save money.
I offer creative and highly distinguishable corporate custom typefaces that push your Brand to a higher level. Contact me for more information.